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The structure of the business plan. Production plan. Marketing plan. Organizational plan. Financial plan.
The model of a business plan used in Russia
The model of the business plan used in Russia was introduced by Decree of the Government of the Russian Federation of November 22, 1997 No. 1470. It has the following structure:
1. The title sheet:
- name and address of the enterprise;
- head of the enterprise (organization);
- Full name and phone;
- The essence of the project (3-5 lines);
- The nature of the construction;
- estimated project cost;
- years of construction;
- Project financing (as a percentage): own funds, borrowed funds (separately – domestic and foreign);
- Project payback period;
- the presence of conclusions of state non -departmental (independent), as well as environmental examination (organization and date of approval);
- A statement of commercial secret.
2. The introductory part or resume of the project (3 – 4 pages):
- project goals;
- The essence of the project;
- advantages of products (services);
- expected demand for products;
- the main factors of success;
- expected export of products or import replacement;
- required investments;
- the deadline for the return of borrowed funds;
- Solving social issues (creation of new jobs, laying roads and public communications, expansion of housing, using the labor of disabled people, etc.).
3. Analysis of the situation in the industry (3 – 4 pages)
(The purpose of the section is a description of the nature of the industry: developing, stable, stagnant):
- the general need and volume of production in the region and Russia;
- the expected share of the company for the production of products in the region or in Russia;
- potential competitors, their strengths and weaknesses;
- What and where the product analogues have appeared over the past 3 years.
4. Production plan
(The purpose of the section is to argue the choice of the production process and determine its economic indicators):
- specific requirements for the organization of production;
- The composition of the main equipment, its suppliers and the conditions of supply (rent, purchase), cost;
- raw materials and materials, suppliers and indicative prices;
- alternative sources of supply and materials;
- depreciation form, depreciation standards;
- the cost of products planned for production;
- the structure of capital investments (construction and installation work, equipment costs, other costs);
- the terms of input and development of capacities;
- Ensuring environmental and technical safety.
5. Marketing plan
(The section should show that the sale of goods does not cause serious problems):
